Cross-Border Privacy Compliance
The One Sentence Summary: Large multinational banks are able to train their customer marketing models on distributed internal data while exceeding compliance requirements under GDPR and other privacy regulations.
Situation: A large European bank wants to improve its customer marketing models by leveraging sensitive data across multiple restricted jurisdictions.
Complication: GDPR and Swiss DPA data transfer rules prevent the bank from aggregating training data in a centralized data lake.
Resolution: XOR enables the bank to train its model on distributed data while exceeding compliance requirements under GDPR and Swiss DPA.
Predictive features can be identified and joined across jurisdictions without moving or revealing the underlying sensitive data
Marketing team increased the sales pipeline by 66% because of its improvements in prospective customer targeting
CURIOUS TO LEARN MORE ABOUT CROSS-BORDER PRIVACY COMPLIANCE?
Please contact our Business Development and Solutions team to learn more about Cross-Border Privacy Compliance!